How a Longtime Financial Advisor Invests in Crypto, Counsels Clients

Jeffrey Janson

Digital assets aren’t going anywhere, says Jeffrey Janson, senior advisor with Summit Wealth Partners.

“There are all kinds of implications to that, including the ability to create money out of thin air,” Janson, who invests in cryptocurrencies, as do some of his clients, tells ThinkAdvisor in an interview. 

Janson cites the potential of the U.S. government using a digital dollar to distribute immediate stimulus payments. The government “could even program them to evaporate if they’re not spent within 45 days,” the certified financial planner hypothesizes.

In 2021, Janson became the first financial advisor to complete the Certificate in Blockchain and Digital Assets course offered by Ric Edelman’s Digital Assets Council of Financial Professionals.

That helped prompt him to begin investing in the asset class.

As a financial advisor, Janson has notched more than 30 years’ experience helping high-net-worth individuals and institutions. His target client is in their early 60s with $1 million of investable assets. 

About 10% of his clients have asked him about crypto. Some have even invested in it using a variety of approaches, as Janson describes in the interview.

He also reports on their reactions to investing in these highly volatile assets.

As the first new asset class in 150 years, crypto has captured Janson’s interest as a way to diversify portfolios.

He also maintains that crypto is “probably the most effective inflation hedge, though it’s a time-frame-related issue and dependent on what a person purchases,” he says.

In our conversation, he points out crypto’s pitfalls and recommends not letting digital assets “grow to be a crazy portion of your portfolio.” 

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In his capacity as an accredited investment fiduciary analyst, Janson argues that Fidelity’s decision to include digital assets as an investment choice within its 401(k) plans is premature.

In the interview, Janson also discusses bitcoin ETFs — both pros and cons — and why he thinks Warren Buffett is right to avoid bitcoin.

ThinkAdvisor interviewed Janson, author of “Stacking the Odds to Win the Loser’s Game,” on July 8. He was on the phone from his base in Naples, Florida.

Here are highlights of our interview:

THINKADVISOR: What does the future hold for digital assets?

JEFFREY JANSON: They’re here to stay. Most every central bank in the world is working on some form of digital currency. I kiddingly call it “Fedcoin.”

In the U.S., we’re working on a digital dollar. There are all kinds of implications to that, including the ability to create money out of thin air. 

We say that the Fed “prints money,” when it really just creates new dollars in a computer program. Well, now they’ll be able to do that via a digital dollar. I believe they’ll also have the ability to program this money. 

If the government wants to have an immediate impact on the economy — like its stimulus payments during COVID, which they [mainly] sent in check form — imagine if we had a digital dollar and you had a digital wallet: They could immediately pop those funds into your account, and they could even program them to evaporate if they’re not spent within 45 days.

It’s a bit scary, actually.

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And very futuristic.

It’s very futuristic. And the future is darn near here!

Is crypto an inflation hedge?

Yes. However, I think it’s a long-term inflation hedge. Certainly in the last six months, it’s not [accomplished that]. 

But if you extend your time horizon out multiple years, I think [crypto] is probably the most effective inflation hedge, though it’s a time frame-related issue and dependent on what a person purchases.

Have your clients asked you about investing in digital assets? If so, what do you tell them?

About 10% of my client base has asked about it. I say it’s an exceptionally volatile asset class. I believe it’s a speculative asset. 

In other words, you shouldn’t consider investing in it unless you’re doing so with money you can afford to lose.

Having said that, if they wanted to peel off a small amount to dip their toe in the water, I’m open to helping them do it.

What approaches have your clients used to invest in digital assets?

Various approaches. Over the last couple of years, some have done it via Grayscale Bitcoin Trust. Some have invested through the Bitwise 10 Crypto Index Fund. 

You can also invest using momentum strategies.

What reaction have the clients had?

So far, most of them have been fairly stoic about it. I told them on the front end that it’s a very, very aggressive asset class and they shouldn’t be doing it unless they’re [investing] money they can afford to lose. 

But of course, investors look on the bright side of the equation.

Some of the clients are shocked to see the volatility. Others are hanging on for a few years longer waiting for crypto to recover.

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You started investing in crypto after completing the Certificate in Blockchain and Digital Assets course offered by the Digital Assets Council of Financial Professionals. How have you invested, and what are your feelings about digital assets now?

Oh, man! They are many and varied. I’ve invested in a whole host of different ways: some private placement, some straight-up investments through Coinbase, some through Grayscale Bitcoin Trust.

It’s an extremely volatile asset class, like nothing I’ve ever seen. So depending on the moment you ask me, I may love it or hate it.

Probably right now you hate it!

It’s not my favorite at this moment!

You need a strong stomach to invest in crypto. Right?